The question that really tricked all of the fashion pack at the latest international fashion shows was this: How does a real modern woman of 2012 really want to dress…? This should be quite simple, but still so many of the collections we saw were obviously dedicated to women without real jobs who lunch and shop – c’est très demode! Real women of today have careers, look after their own kids and have a busy schedule – and they need to dress accordingly. That means practical, cool and stylish. But a new awakening has started amongst a bunch of designers leading the way. HUGO have surely asked themselves how women of today need to dress to be in front. I am loving their simple vision for the future of real women.
