With the new iPhone App from HUGO BOSS

Since the beginning of November the world of mobile applications has been one innovation richer: the new HUGO BOSS iPhone App.

No more nerve-wracking and frustrating shopping trips! From now on comprehensive information on the collections from BOSS Black, BOSS Orange and HUGO can also be retrieved on your mobile. Key looks, videos and backstage information on fashion shows and campaign shoots not only reveal brand new trends, but also deliver inspiration and new styling ideas.

With the help of the unique color matching tool you can quickly and effortlessly check, which current pieces of the BOSS and HUGO collections match your wardrobe: Simply take a photograph of a piece of clothing and instantly receive a selection of suggested color-coordinated outfits. Fashion faux pas belong to the past!

Now just activate the integrated store locator and go to your nearest HUGO BOSS store. Shopping has never been so easy!

The new HUGO BOSS App is available immediately at www.hugoboss.com/iphoneapp.

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