BOX BAG

The reminiscence of the 60s is back – the box bag. I’ve already spotted box bags dangling from well-known fashionistas’ arms during fashion week and ever since I heard that our accessories designers are working on a HUGO version of the iconic bag I knew I would be craving one. Now, the precious little thing has hit the stores and my bag closet. And I love everything about it – the two textures, the clasp, the long shoulder strap and the purple detail. Seems like HUGO has taken the iconic box bag to the future. Well done!

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