BOSS ORANGE
BOSS Orange
THE NEW COOL
Contemporary, casual and citified – the BOSS Orange Collection for the 2010 Spring/Summer season presents a fresh new look. Eyan Allen, who has been Creative Director of BOSS Orange since the end of 2008, is the driving force behind the new direction.
The destination: stylish summer looks in which 1950s vintage, denim and workwear influences meld with contemporary and conceptual elements. The cuts are streamlined and the shapes are clean. Special finishing treatments lend the styles an unusual feel and color intensity.