HUGO Womenswear

The Denim Bible

Introducing the Denim Bible by HUGO Womenswear, your guide to our favourite denim pieces. From the super skinny Charlie to the signature Alex jacket – there’s a fit and style for every body. Look out for the removable label, in signature HUGO red, which identifies every piece. Scroll down to find the perfect denim for you.

C is for...

Charlie

A chic and flattering addition to your wardrobe. Made from premium Magic Flex denim that moves with you, our best-selling Charlie is the queen of mid-rise, super-skinny jeans.

A female model wearing a super-skinny jeans and a white T-Shirt by HUGOA female model wearing a super-skinny jeans and a white T-Shirt by HUGO
More super-skinny-fit jeans

L is for...

Lou

The life and soul of your denim wardrobe. Introducing the Lou jean – high-rise and skinny, they're the ultimate party pair.

Female models wearing a skinny jeans and a white T-Shirt by HUGOFemale models wearing a skinny jeans and a white T-Shirt by HUGO
More skinny-fit jeans

S is for...

Stella

Classic cut with a HUGO twist. Meet our high-rise, slim-fit Stella jean – made from comfort-stretch denim for an ultra-flattering silhouette.

female models wearing a jeans and a white top by HUGOfemale models wearing a jeans and a white top by HUGO
More slim-fit jeans

A is for...

Alex

Complement the rest of your HUGO wardrobe with the holy grail of denim jackets – the Alex – cropped and fitted for a look that’s totally now.

A denim look for women by HUGOA denim look for women by HUGO

The ALEX jacket

A new-season take on the denim jacket in baby-blue corduroy by HUGO Womenswear. This ALEX jacket is cut to a fitted shape with a cropped length for a contemporary silhouette. Team this utilitarian-style layer with a checked shirt for industrial edge.