A NEW ERA, A NEW BOSS

Dubai Takeover

From the mountains to the desert
Dubai Takeover

The UAE is the next stop on our #BeYourOwnBOSS journey. Explore every look from our latest collection, unveiled at a unique sunset celebration in the desert outside of Dubai.

Up close

Menswear

Up close

Womenswear

BOSS Takes Dubai

BOSS x Dubai BOSS x Dubai
BOSS x Dubai BOSS x Dubai
BOSS x Dubai BOSS x Dubai
BOSS x Dubai BOSS x Dubai

Meet the Guests

Candice Swanepoel for BOSS Candice Swanepoel for BOSS

Candice Swanepoel

Khaby Lame for BOSS Khaby Lame for BOSS

Khaby Lame

Matteo Berrettini for BOSS Matteo Berrettini for BOSS

Matteo Berrettini

Naomi Watanabe for BOSS Naomi Watanabe for BOSS

Naomi Watanabe

Taylor HIll for BOSS Taylor HIll for BOSS

Taylor Hill

Jordan Barrett for BOSS Jordan Barrett for BOSS

Jordan Barrett