manami Kinoshita wearing striped plisse dress with a white top by HUGO manami Kinoshita wearing striped plisse dress with a white top by HUGO
Fall/Winter 2017
Collection Story: The Circus

For Fall/Winter 2017, the HUGO Woman is off to a circus like no other – one that is off-kilter and put through a Lychian filter. But the HUGO Woman brings a confident sensuality and a vibe that is very much hers to the circus ring. This season, she is wild at heart and doesn’t miss a beat when it comes to her unique style.

Change your stripes

The new line-up

Stripes are taken directly from the big top and brought together in the new collection. Contrast patterns are clashed for a look that is off, yet completely on point. Things are taken up a level by musician M.I.A. and model Manami Kinoshita, who bring their individual attitude.

Silhouette and detail

Hall of mirrors

Exaggerated proportions play at the centre of the HUGO Woman collection, as oversize bows punctuate tailoring and a high, clown-like collar creates a silhouette that is as playful as it is unique.

In the ring

Flying high

Acrobat rings bring a new energy to the HUGO Woman collection. Worn by Camilla Deterre, playful prints show performers in the spotlight flying through the air, while metal rings are placed on bags and zip pulls. Take a vertical double-zip on a skirt that can be adjusted to however high or low the wearer wants to go.



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