HUGO Man Fragrance HUGO Man Fragrance

#YourTimeIsNow

Fragrances from HUGO

HUGO Man the fragrance

HUGO Man is designed for those who dare to live their dreams. The fragrance delivers a confidence boost with every spray, adding a daring spirit and endless inspiration.

"All you have to do is open your eyes and go for it"

Zac Efron

HUGO Man ambassador

MORE ABOUT THE CAMPAIGN

  • #YourTimeIsNow

    Discover the making of the HUGO Man fragrance campaign with Zac Efron.

    Captured in the signature flask-shaped bottle – a legendary minimalist design that has grown into an icon over the past 20 years – HUGO Man represents the drive to pursue every aspiration.

  • HUGO MAN
    BEHIND THE SCENES

    "Fresh, modern, masculine." See the shoot with Zac Efron.

    New
  • #YourTimeIsNow
    JOIN THE MOVEMENT

    "Just dare to take that first step"

    New