We recommend to purchase products only from authorised HUGO BOSS vendors. Items sold at flea markets, home parties, by street vendors or unauthorised websites are likely to be fake. Please consider that the quality of a genuine HUGO BOSS product accounts for its price. If the price seems very low, then it is probably a counterfeit. Additionally, counterfeiters often make errors in the details of the products. Poor stitching, misspellings or mistakes in the logo are often an indication of counterfeits.
To find an authorised BOSS or HUGO store or outlet near you, please use our store locator.

Fighting Counterfeits

HUGO BOSS takes the fight against counterfeits, fake goods, replicas, and forged products very seriously. We work closely with law enforcement authorities worldwide to protect our brands and safeguard our customers.
Our strict anti‑counterfeiting program covers both online and offline measures, including:
Preventing counterfeit, fake, replica, or knock‑off products from entering the market
Detecting counterfeit products and identifying potential counterfeit networks
Taking legal action against counterfeiters of all sizes
Collaborating with stakeholders, industry organisations, and other brand owners
To ensure you always purchase genuine items:
Shop at our official online store at www.hugoboss.com or through authorised sellers
Verify the identity of sellers and websites, and watch for red flags in customer reviews or website design
Report any suspicious websites, sellers, or suspected counterfeit products to HUGO BOSS
If you have questions about a seller or want to report counterfeit, fake, replica, or imitation goods, please contact us through this form or via email.