Privacy Notice for participation inHUGO BOSS EXPERIENCE
(Issued: April 2014)
1. Scope of the Collection, Processing and Use of the Data
2. Personal Shopping
As a participant in HUGO BOSS EXPERIENCE, you may use our exclusive Personal Shopping offer in participating HUGO BOSS Stores in Australia (see T&Cs section 1.3). To use the Personal Shopping service identify yourself as HUGO BOSS EXPERIENCE participant in the HUGO BOSS Store. Your personal sales consultant will then be able to call up your purchase history, your Basic Information and the voluntary information you provided from our database in Germany in order to give you more individual services. HUGO BOSS’s database is managed by HUGO BOSS AG, Dieselstr. 12, D-72555 Metzingen, Germany (“HUGO BOSS AG”).
3. Reporting of Your Purchase History
When you make a purchase at a participating HUGO BOSS Store and have identified yourself as HUGO BOSS EXPERIENCE participant, the Store reports your purchase history (item, price, time and place of purchase) to HUGO BOSS's database for further improvement of our Personal Shopping offers. In addition, this enables us in the future to provide you with an up-to-date overview of the products you have purchased and to invite you to specific events and promotions that are likely to interest you.
If you have given your consent, you may receive advertising (e.g. information about HUGO BOSS and its products and services, information about fashion and lifestyle trends, surveys and exclusive offers) by mail, e-mail, SMS/MMS or phone call from HUGO BOSS or HUGO BOSS AG. This information is tailored to suit you using your Basic Information, your voluntary information as well as the purchase history reported by the HUGO BOSS Stores.
If you would like to revoke your consent free of charge with effect for the future, please write an e-mail to email@example.com.
5. Statistics and Analytics
With your participation HUGO BOSS and HUGO BOSS AG have the right to use your personal data (including your Basic Information, your voluntary information and your purchase history) for statistics purposes and analysis in order to continuously improve HUGO BOSS EXPERIENCE and HUGO BOSS’s other products and services.
6. Our Service Providers
We work with specialized service providers in Australia and Germany to provide the contractual benefits or if you have given your consent, to send marketing information to you. These service providers process your personal data solely at our request and in accordance with our instructions. We ensure that they comply with the provisions of this Privacy Notice and that they have taken the necessary security measures.
7. HUGO BOSS stores in other countries
The HUGO BOSS EXPERIENCE services are only available in participating HUGO BOSS Stores in Australia. However, you can still obtain access to your personal data (including your purchase history) at any HUGO BOSS owned retail store located around the world which is offering a personal shopping service. These stores are operated by other companies in the HUGO BOSS group. If you request your personal data, we will provide that HUGO BOSS retail store with access to your personal data so that the data can be used by the store to assist you.
8. Your Rights Concerning Your Personal Data