Benefit now

LIVE THE EXPERIENCE

DISCOVER THE WORLD OF HUGO BOSS

Exclusive products for HUGO BOSS Experience members Exclusive products for HUGO BOSS Experience members

Members' Only Products

Register now and unlock your chances to purchase exclusive products, available to members only.
BOSS Live Shopping event BOSS Live Shopping event

Be the first to know

Be first to exclusively shop new collections, take advantage of promotions and product personalization opportunities.
BOSS tennis event BOSS tennis event

Invitations to Events

Our members are regularly invited to special store and brand events.
Personal shopping and styling Personal shopping and styling

Personal Shopping & Styling

Get personalized style advice, from styling to fit, by booking a personal styling appointment in-store.
Gisele Bundchen in BOSS new collection Gisele Bundchen in BOSS new collection

Private Sale

Enjoy first access to discounted styles in the HUGO BOSS EXPERIENCE Private Sale.

THE NEXT STEPS

01

Sign up for the HUGO BOSS EXPERIENCE program.

02

Make sure you enable newsletter and personalized offers communications, so we can update you on what is new and share the world of BE YOUR OWN BOSS.

03

Come back to the page regularly to see which of our members' benefits are currently live.

BECOME A MEMBER NOW