The new men's fragrance from BOSS

The Scent for Him

Look closer

Flacon from BOSS the scent for himFlacon from BOSS the scent for him
Theo James is wearing a black suit and black tie from BOSSTheo James is wearing a black suit and black tie from BOSS
Irresistible impact

The fragrance brings together exquisite notes of ginger, exotic maninka and leather to create a rich scent to seduce the senses. Actor Theo James personifies this side of the BOSS man – confident in his physical presence and aware of his natural allure.

Choose your fragrance


Ginger Ginger
Top note

Spicy ginger makes an intriguing top note and, thanks to its stimulating powers, guarantees a captivating and confident first impression

Manika fruitManika fruit
Heart note
Maninka fruit

Discovered in South Africa, the Maninka fruit is renowned for its aphrodisiac properties

Base note

The deep and timeless character of leather has unmistakably masculine qualities that provide a long-lasting foundation for the fragrance

The film

Starring in the film, face of the fragrance Theo James unleashes the seductive power of BOSS The Scent for him alongside Anna Ewers

Interior of a Hugo Boss storeInterior of a Hugo Boss store