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Starring Patrick Janelle

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Men wearing a blue suit by BOSSMen wearing a blue suit by BOSS
Man is wearing a BOSS suit over a white BOSS shirt and BOSS neckwear with BOSS shoes and BOSS leather bag Man is wearing a BOSS suit over a white BOSS shirt and BOSS neckwear with BOSS shoes and BOSS leather bag
Man is wearing a dark red BOSS suit and black BOSS neckwear with black BOSS shoes and BOSS leather bagMan is wearing a dark red BOSS suit and black BOSS neckwear with black BOSS shoes and BOSS leather bag
Man is wearing a BOSS jacket over BOSS knitwear with BOSS neckwear and BOSS trousers with BOSS shoes and BOSS leather bag Man is wearing a BOSS jacket over BOSS knitwear with BOSS neckwear and BOSS trousers with BOSS shoes and BOSS leather bag
Man wearing a jacket and trousers by BOSSMan wearing a jacket and trousers by BOSS
Man wearing a blue jacket and blue trousers by BOSSMan wearing a blue jacket and blue trousers by BOSS
Man is wearing a dark red BOSS jacket and grey BOSS trousersMan is wearing a dark red BOSS jacket and grey BOSS trousers
Man is wearing a BOSS leather jacket with black BOSS trousers and BOSS shoes and BOSS leather bagMan is wearing a BOSS leather jacket with black BOSS trousers and BOSS shoes and BOSS leather bag
Man is wearing black BOSS outerwear and grey BOSS trousersMan is wearing black BOSS outerwear and grey BOSS trousers
Man is wearing a brown BOSS coat over a black BOSS suit with black BOSS neckwear and black BOSS shoesMan is wearing a brown BOSS coat over a black BOSS suit with black BOSS neckwear and black BOSS shoes
Man wearing dark blue outerwear, dark blue trousers and sneakers by BOSSMan wearing dark blue outerwear, dark blue trousers and sneakers by BOSS
Man wearing blue outerwear, dark red pants and sneakers by BOSSMan wearing blue outerwear, dark red pants and sneakers by BOSS
Man wearing a leather jacket, dark blue trousers and sneakers by BOSSMan wearing a leather jacket, dark blue trousers and sneakers by BOSS
Man wearing red outerwear, dark blue trousers and sneakers by BOSSMan wearing red outerwear, dark blue trousers and sneakers by BOSS
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Look overview
Men wearing a blue suit by BOSSMen wearing a blue suit by BOSS
Man is wearing a BOSS suit over a white BOSS shirt and BOSS neckwear with BOSS shoes and BOSS leather bag Man is wearing a BOSS suit over a white BOSS shirt and BOSS neckwear with BOSS shoes and BOSS leather bag
Man is wearing a dark red BOSS suit and black BOSS neckwear with black BOSS shoes and BOSS leather bagMan is wearing a dark red BOSS suit and black BOSS neckwear with black BOSS shoes and BOSS leather bag
Man is wearing a BOSS jacket over BOSS knitwear with BOSS neckwear and BOSS trousers with BOSS shoes and BOSS leather bag Man is wearing a BOSS jacket over BOSS knitwear with BOSS neckwear and BOSS trousers with BOSS shoes and BOSS leather bag
Man wearing a jacket and trousers by BOSSMan wearing a jacket and trousers by BOSS
Man wearing a blue jacket and blue trousers by BOSSMan wearing a blue jacket and blue trousers by BOSS
Man is wearing a dark red BOSS jacket and grey BOSS trousersMan is wearing a dark red BOSS jacket and grey BOSS trousers
Man is wearing a BOSS leather jacket with black BOSS trousers and BOSS shoes and BOSS leather bagMan is wearing a BOSS leather jacket with black BOSS trousers and BOSS shoes and BOSS leather bag
Man is wearing black BOSS outerwear and grey BOSS trousersMan is wearing black BOSS outerwear and grey BOSS trousers
Man is wearing a brown BOSS coat over a black BOSS suit with black BOSS neckwear and black BOSS shoesMan is wearing a brown BOSS coat over a black BOSS suit with black BOSS neckwear and black BOSS shoes
Man wearing dark blue outerwear, dark blue trousers and sneakers by BOSSMan wearing dark blue outerwear, dark blue trousers and sneakers by BOSS
Man wearing blue outerwear, dark red pants and sneakers by BOSSMan wearing blue outerwear, dark red pants and sneakers by BOSS
Man wearing a leather jacket, dark blue trousers and sneakers by BOSSMan wearing a leather jacket, dark blue trousers and sneakers by BOSS
Man wearing red outerwear, dark blue trousers and sneakers by BOSSMan wearing red outerwear, dark blue trousers and sneakers by BOSS
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A DECADE OF STYLE

Woman wearing checked BOSS dressWoman wearing checked BOSS dress

Spend the next 10 years in impeccable style. Win a new look from BOSS every year for the next decade.


We will invite each of our winners to a personal styling appointment in-store to choose their perfect look from our latest BOSS collection. For the chance to win, register for a My HUGO BOSS account and tick the box to sign-up for the competition.
Register now

Style Essentials

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Shirt by BOSSShirt by BOSS
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Business shoes by BOSSBusiness shoes by BOSS
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New In

New Ins
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Man wearing a dark purple BOSS pyjamaMan wearing a dark purple BOSS pyjama
Relax into the new season

Super-soft fabrics and sartorial elements: downtime has never looked or felt so good. BOSS turns its signature focus on detail to night- and loungewear.
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A cinematic journey for BOSS

Watch the new cinematic BOSS campaign film, created under the artistic direction of Jason Wu and shot by Glen Luchford, with models Hannes Gobeyn and Kiki Willems in the starring roles

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    Sneakers have made their way from the street to the boardroom. Read our 10 rules on how to wear them in (almost) every occasion.
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    The new utility

    Feminine elegance gets a workwear touch in the new collection. Discover the story now.
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    BOSS Wardrobe Staples

    Discover the definitive, dressed-down essentials that the BOSS man needs in his closet
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