HUGO BOSS
COMMUNITY

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A glimpse at our 2026 member events

Boss Summer Odyssey Event Boss Summer Odyssey Event

A Summer Odyssey WITH BOSS

24 top customers from across Europe joined BOSS for 48 hours in Cape Sounio, Greece for an opulent odyssey of sport, leisure, and style – from dawn until dusk.
Boss Summer Odyssey Activities Boss Summer Odyssey Activities

ACTIVE DAYS

Guests spent self-determined mornings in functional BOSS athleisurewear engaged in wellness and sporting pursuits, and afternoons relaxing poolside.
Boss Summer Odyssey Evening Party Boss Summer Odyssey Evening Party

AN ELEGANT EVENING

An inspiring, sophisticated evening in elevated BOSS tailoring and smart cuts – from poolside drinks, to dinner with views of the Temple of Poseidon.
BOSS Fashion Show BOSS Fashion Show

BOSS Fashion Show

We invited 10 top members and their guests to attend the BOSS Fall/Winter 26 fashion show during Milan Fashion Week.
BOSS Fashion Show BOSS Fashion Show

Fashion Show Lunch experience

Attendees enjoyed lunch at the Michelin-starred Ristorante Berton: a fine-dining take on traditional Milano fare.
BOSS Fashion Show BOSS Fashion Show

Evening Event

They spent the evening at BOSS Store Corso Matteotti with cocktails, hors d’oeuvres, and DJ sounds, shopping member-exclusive "see now, buy now" styles from the runway, and took home a personally engraved BOSS fragrance.