Online exclusive

Artificial Intelligence Capsule

Are you ready?
The next frontier in digital fashion

What if you could train an algorithm to design clothes? Or create and fit samples without the use of fabric? In 2020, you can. Just as the physical has become virtual in our modern world, the virtual now becomes physical with this new online exclusive jacket  that has been entirely developed digitally.

At BOSS, innovation is part of our DNA. To create this AI jacket, we trained an algorithm to create a unique pattern. This style was created using 3D software without using any physical samples - a more sustainable and faster approach to fashion. In true BOSS style, superior quality, design expertise and innovation come together to create forward-looking fashion for the new decade. Digitization is now.